Designing visual identities for movement,
speed and emotion.

I’m Alex Scholtz, a freelance Visual & Transportation Designer focused on aviation, motorsport and visual branding systems.

My work combines graphic design, vehicle livery concepts and visual storytelling to create bold identities across aircraft, race cars, mobility concepts and entertainment projects.

From airline liveries and motorsport graphics to film-related design work, I approach every project with a strong focus on atmosphere, form and brand character.

I believe great design should not only be visually striking, but also create emotion, clarity and a memorable experience.


Brands I Have Worked With


Selected works across automotive, aviation,
film and brand design.


Client Reviews

"Tirelessly collaborative, extremely versatile, and an absolute pleasure to be around. We couldn't have done it without him."

— Former Supervising Art Director

"It was such a pleasure to work with Alex on Gran Turismo! He is so creative in all of his work and he has the awesome ability to take an idea and create something that far exceeds your expectations. Whenever we had any last-minute graphic needs, Alex was always willing to jump in and help out. He is an amazing artist and so much fun to be around! I hope I get the honor of working with Alex again in the future."

— Former Assistant Art Director

“Every detail was thoughtfully executed. We're thrilled with the outcome.”

— Former Customer

Race Team Logo Design

Custom logo design developed for the CAPA race team as part of the Gran Turismo film production.


Event Branding Assets

Visual design contributions including branding, track graphics, and promotional materials for the Gran Turismo film production.
Developed as part of the Le Mans race environment featured in the film.


Race Livery Design

Porsche 911 GT3 RS race car graphics and livery design developed as part of the Gran Turismo film production.


Car Academy Livery Design

Race car graphics and livery design developed as part of the Gran Turismo film production.


Yacht Layout Design

Custom sailboat graphics and technical vector layouts developed for precise surface application.


Custom Sailboat Illustrations

Scholtz 8.8 Weekander and Daysailer custom sailboat illustrations.


Race Team Identity

SSL Team Hungary logo design, race team identity and sailboat illustrations.


Sailboat Layout Design

Luka30, Tranquilo logo design, race team identity and sailboat layout illustrations.


Airline Livery Redesign

Contemporary livery redesign concept developed to reinterpret the iconic American Airlines visual identity through
a more dynamic and streamlined graphic approach.


Airline Livery Redesign

Independent livery redesign concept for Air Canada.


Airline Livery Redesign

Contemporary livery redesign concept created as a tribute to the visual legacy of MALÉV Hungarian Airlines.
The project preserves the original logo while reinterpreting the aircraft’s graphic identity through a cleaner,
more dynamic visual system inspired by modern aviation branding.


Special Livery Concept

Developed for Wizz Air’s 250th aircraft celebration, this concept reinterprets the airline’s existing livery through
a bold anniversary graphic integrated directly into the aircraft design.


Business Jet Livery Design

Custom aircraft livery currently being developed for a privately owned Cessna Citation CJ2.


Personal & Independent Projects

Painting

Original abstract works built around movement, surface, and expressive composition.

Dropin

An independent performance-inspired apparel project built around movement and freedom.